Organization Background & History
Water Is The Answer (WIA) was founded in 2015 with a clear mission: to combat water poverty in rural communities. We believe that access to clean water is a fundamental human right that unlocks opportunities for education, health, and economic development.
Founded by entrepreneur Kristofer Madu when he was 15 years old, the organization represented a new model for youth-led humanitarian work. Drawing on his multicultural background and connections to both the developing and developed worlds, Madu created an innovative approach that combined grassroots fundraising with strategic community partnerships.
Madu pioneered a first of its kind model that invested music-royalty cash flows directly into the nonprofit, by using proceeds from his music alter ego “Travis Karter” as a source of funding.
Between 2015 and 2022, Water Is The Answer successfully executed its core mission, constructing water infrastructure that continues to serve communities today. The organization formally completed its active operations in 2022, having achieved its founding objectives of bringing sustainable clean water access to targeted underserved populations in West Africa.